Award Winning Ideas.
Some of the ideas I’ve helped bring to life, collaborating with talented teams, have been recognized at Cannes Lions, Effie Awards, and The One Show. In many of these projects, I contributed as Digital Director, and in the case of Zucaritas Duelo de Tigre, as Creative Director. Each was built collectively, rooted in genuine insights, and designed to drive both creative impact and measurable business results.
Brand Creative and Strategist
with over 15 years of experience driving ideas that connect creativity and business for brands like Coca-Cola, Kellogg’s, Sprite, KitKat, DIAGEO, and Ford. I focus on making ideas work across every touchpoint, blending strategic thinking with real cultural relevance.
I’ve partnered with multidisciplinary teams at J. Walter Thompson, Sancho BBDO, TBWA, and Visual Latina, developing campaigns in shopper marketing, BTL, branded content, digital innovation, and brand building.
Drop me a line
Got a brief, an idea or a challenge? Let’s talk about it.