Brand Creative and Strategist

A man wearing sunglasses and a beige sweatshirt, smiling, seated in front of a colorful mural with stars and stripes.

With over 15 years of experience driving ideas that connect creativity and business for brands like Coca-Cola, Kellogg’s, Sprite, KitKat, DIAGEO, and Ford. I focus on making ideas work across every touchpoint, blending strategic thinking with real cultural relevance.

I’ve partnered with multidisciplinary teams at J. Walter Thompson, Sancho BBDO, TBWA, and Visual Latina, developing campaigns in shopper marketing, BTL, branded content, digital innovation, and brand building.

What makes me different?

I turn insights into ideas that move the business. I build brands with global ambition and local authenticity. I lead with empathy, focus, and purpose.

Core strengths:

Shopper & Trade Marketing | Brand Strategy |
Marketing Innovation | Creative Leadership |
Digital Transformation | Team Building | KPIs that matter

Drop me a line

Got a brief, an idea or a challenge? Let’s talk about it.